It was a great cocktail reception that I organised with Piaget for my readers at the elegant Piaget boutique on Bahnhofstrasse in Zurich in April!
I decided to provide my followers and friends with an offline Swissglam experience for a change, meeting them in person and at the same time letting them have exclusive access to the brand and experience in a different, interactive and more social way – the way as I usually do being a blogger. I was proud to have Swiss luxury watchmaker and jeweler Piaget as a partner for the idea to organise such an event with carefully selected guests.
The evening allowed guests to discover the world of jewellery and watches produced by the Swiss maison Piaget. Attendees were able to learn about the history and philosophy of the Piaget from the General Director Swiss Market Patrick Wavre, as well as try on pieces from the newest collections – SIHH novelties 2018. Piaget’s Possession collection for example features new designs, colors and materials: rings and watches with turning elements, bracelets, bangles, necklaces and earrings. The new arrivals of the Rose collections are very feminine and sophisticated. The evening was glamorous, with lots of sparkle, great catering, photos, goodie bags, a raffle with a Piaget rose diamond pendant as a prize and plenty of networking opportunities and chances to interact with brand representatives.
It was a great opportunity for my followers to network with likeminded people who have similar values and interests, such as an appreciation of luxury watches and jewellery.
More events are definitely to follow!
Photos by: Sanjeev Velmurugan