On June 4, 2026, Halle 550 in Zurich-Oerlikon was transformed into the world of Mercedes-Benz for an exclusive evening centered around the brand’s newest electric model, the GLC.
As the host of the event, the all-electric GLC welcomed guests into a carefully curated experience designed around the concept of “Welcome Home.” In a sophisticated setting, attendees were invited to discover the vehicle through immersive presentations, unexpected moments and a seamless blend of innovation, comfort and luxury.
Every detail of the evening reflected Mercedes-Benz’s commitment to excellence, creating an atmosphere where exclusivity and precision took center stage. From the event design to the guest experience, the brand showcased what modern electric mobility can look and feel like.
More than a vehicle launch, the event offered a glimpse into the future of Mercedes-Benz, combining cutting-edge technology with the warmth, elegance and sense of belonging that define the brand’s vision of home.
A memorable evening that demonstrated how innovation and luxury continue to shape the future of mobility.
Photos Mercedes-Benz Switzerland
