For two days in September, the PKZ WOMEN Women Flagship Store - The Loft on Bahnhofstrasse became a meeting point for independent Swiss fashion. The fourth edition of Designer Days,…
A new name has arrived on Switzerland’s premium automotive scene. DENZA, the luxury mobility brand of the BYD Group, celebrated its official Swiss market launch in Zurich, bringing together around…
The home of the Zurich Film Festival has a cinematic story of its own. During our exclusive office tour, ZFF CEO Christian Jungen takes SwissGlam inside the legendary Studio Bellerive…
The shores of Lake Constance once again became one of Switzerland’s most beautiful festival settings as SummerDays Festival 2026 took over Arbon on 28 and 29 August. With 24,000 visitors across two sold-out…
For four days, Gstaad once again became the stage for world-class polo, elegant hospitality and unmistakable Alpine glamour as the Hublot Polo Gold Cup Gstaad 2026 returned to its spectacular…
The SwissGlam Summer Pool Aperitivo at The Social Pool at FIVE Zurich invited guests to enjoy a summer afternoon with poolside relaxation, beauty partners, and great company in one of…
Champagne & Friends celebrated its largest event to date with the 22nd edition of its renowned tasting series, transforming the panoramic terrace at Sonnenberg into Zurich's biggest champagne garden party.…
his summer, the Zurich Opera House, in partnership with Zurich Insurance, expanded its beloved "Opernhaus für alle" (Opera House for Everyone) into a three-day open-air festival, bringing opera, ballet, and…
The luxury industry is evolving. After years of strong growth, brands are facing a more selective consumer, changing market dynamics and increasing expectations around authenticity and value. These themes took…