Abito Allora Second Hand Store Zurich Opening

Abito Allora, the second-hand and vintage couture store, just moved to a bigger space! It now resides at Europaallee 43 8004 in Zürich. A family-run affair, the store is founded and managed by Rosa Enn, while her mother is in charge of a boutique with the same concept and name in Salzburg, Austria. 

Designer fashion, shoes, bags, and accessories from such brands as Chanel, Louis Vuitton, Gucci, Jean Paul Gaultier, Dior, YSL, Vivienne Westwood, and Akris – but also accessible luxury names like Nanushka, Max Mara, Sandro, and the like – can be found on the shelves and even be brought in for sale on a commission basis.

Rosa Enn is happy about the expansion, which allows her to continue offering luxury items to a bigger audience while still keeping sustainability and recycling in mind, thus making a statement against the throwaway society. “We want to make designer goods accessible to all those who enjoy exclusive quality, love high fashion brands, and shop consciously.” says the boutique owner. 

SwissGlam Agency, in collaboration with No-Name Management & Productions, was happy to invite local influencers, stylists, models, creatives, and vintage appreciators to discover the boutique, meet the founder, try out the fashion pieces, shop, and have fun together on a sunny afternoon in the heart of Zürich.

Photos by Monika Maroziene

Organization by SwissGlam Agency and No-Name Productions

Rosa Enn, Darya von Bergen, Simon Schwarz (No Name Management) and Alberto Badalamenti

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