Swiss Designer Days Zurich 2024

Last week marked another milestone in celebrating Swiss fashion and creativity: the second edition of Designer Days took place on 21 June 2024 at the VN Residency in Zürich. The event showcased the talent of the Swiss-based designer labels ARIENNE BIRCHLER, Kienast, Moya Kala, NINA YUUN, and Pavé Pavé

Organized by Nina Yuun, Swiss fashion designer and founder of NINA YUUN, and Darya von Bergen, a lifestyle influencer and founder of SwissGlam, the Swiss fashion designer pop-up event Designer Days is a future-forward, efficient fashion platform that brings together local designers and fashion-enthusiastic consumers. 

The event offered an intimate setting to meet designers in person and shop selected collection pieces in a relaxed atmosphere. DJ Sophie Z beats, designer interviews on stage, Terra Vigna wine and Max Chocolatier chocolate tasting, giveaways, an Anastasia Beverly Hills make-up corner, photo moments, styling sessions, and interaction with the local creative community also contributed toward making the evening truly memorable. 

Designer Days seamlessly integrated traditional fashion platforms, the emotional impact of fashion shows, the commercial dynamics of trade fairs, and the convergence of the press and the creative community, all into one cohesive event.

About our designers:

Arienne Birchler: Arienne Birchler redefines beauty with unique fabrics, textures, and color schemes, emphasizing form, texture, and proportion. Her designs showcase refined craftsmanship and effortless elegance for the contemporary woman.

Pavé Pavé: Founded in 2024, Pavé Pavé blends Parisian fashion with Zurich craftsmanship, inspired by the founder’s experience at MAISON CHLOÉ and MAISON CARVEN. The A/W 24 collection features 1950s-inspired silhouettes, asymmetric dresses, chic blouses, and handmade fabric roses.

Kienast: Founded in 2020 by Ladina Kienast, Kienast creates playful yet clean-lined clothing for everyday and special occasions, handcrafted in Switzerland. The brand emphasizes sustainability, sourcing natural and leftover fabrics, and producing locally in Mendrisio.

Moya Kala: Moya Kala epitomizes elegance, minimalism, and dignity with high-quality, fair body basics and loungewear. The brand focuses on sustainability and social responsibility, using recycled and eco-friendly materials.

Nina Yuun: Nina Yuun offers timeless, relaxed elegance, blending Swiss precision with Korean artisanal techniques. Designed in Burgdorf, Switzerland, and produced in small family businesses, the brand uses GOTS-certified and globally recycled materials.

Photo by Anastasia Diadio
Designer Kienast and Nina Yuun Photo Vician Stucki
Designer dress by Arienne Birchler Photo Vician Stucki
Stage talks and giveaway by Darya von Bergen and Nina Yuun Photo Vivian Stucki
Max Chocolatier Photo by Anastasia Diadio
Photo by Vivian Stucki
Terra Vigna Wines Photo Vivian Stucki
Max Chocolatier Photo Vivian Stucki
Anastasia Beverly Hills Photo Vivian Stucki
Stylist Clifford Lilley, Mode Suisse Creative Director Yannick Aellen, Designer Nina Yuun, SwissGlam founder Darya von Bergen Photo Vivian Stucki
DJ SOPHIE Z Photo by Anastasia Diadio
Designer Nina Yuun Photo by Anastasia Diadio
Designer Pavé Pavé Photo Vivian Stucki
Designer Label Moya Kala Photo by Anastasia Diadio
Designer Arienne Birchler Photo Vivian Stucki
Guests Photos Anastasia Diadio

Related articles

SwissGlam was excited to invite its guests to the spacious and stylish Giada Ilardo Boutique at the Bahnhofstrasse in Zürich to enjoy a special evening together with the Swiss designer…

On the 4th of September 2023, Mode Suisse hosted the Mode Suisse & Friends event in the foyer of the Chipperfield building at the Kunsthaus Zürich. Spanning two shows, the presentation…

Initiated by Darya von Bergen, founder of the Swiss online magazine, SwissGlam, and the Swiss designer Nina Yuun, the Designer Days: Swiss fashion designers’ shopping pop-up event, took place in…

In September 2022, the Swiss fashion show Mode Suisse celebrated its new format, Mode Suisse & Friends, at the Kunsthaus Zürich (Zurich Art Museum). The two distinct shows artfully presented…


Subscribe to SwissGlam newsletter