Last week I stopped by the Lipton Ice Tea Rooftop party at the Parkhaus next to the main railway station in Zurich.
Throughout the workweek of August 17th, Lipton had been turning lunch breaks into rooftop parties, hosting cool grill parties high above Zurich. Everyday the parties featured musical acts, street artists, great food, and of course, free and tasty Lipton Ice Tea.
I even witnessed the highlight of the week on Thursday: an exclusive showcase of the Swiss band „Pegasus.“
I enjoyed the event and support the idea behind Lipton’s campaign: reinventing the lunch break to something fun and exciting while also showcasing young and talented artists.